Almost every broadcast medium is inappropriate for my 7-year-old to enjoy.

This week, we sat down to dinner with the television on. We chose a show called “Who Was Jesus?”

I'm only 40, and that isn't old. I don't think I am crotchety beyond my years? But I am convinced that our society is going to hell in a hand basket.

Almost every broadcast medium is inappropriate for my 7-year-old to enjoy.
This week, we sat down to dinner with the television on. We chose a show called “Who Was Jesus?”

Sounds harmless, right? Almost every commercial break featured an ad for Provestra. A Mary Tyler Moore-looking woman comes on and begins to explain to my son that she has been struggling with her sexual satisfaction and finally found a pill to help her. Every other channel features ads for Cialis or Viagra or Extenze –– all seeking to provide the same solution for men.

Why can't my family watch a show called “Who Was Jesus?” without hearing about a woman's inability to achieve orgasm? Why can't I watch sporting events without Viagra, Cialis or similar erectile dysfunction commercials?

Tuesday night, Blake and I went to a local hair styling chain to get haircuts. He was getting shaggy, and it is important for publishers to look dapper.
During the very brief time we were there, we heard songs on their piped-in music that featured several popular curse words that Blake is not allowed to hear or say.

Why can't Blake and I get a haircut without him hearing three words that will get him kicked out of a baseball game? The American Academy of Pediatricians has already said that the number of sex industry ads on television is having the effect of branding sex as a recreational activity.

I don't think it is asking too much to shrink the window during which these ads may be aired or the type of music played where children are a major part of the clientele. It isn't like we went to a bar for dinner and heard questionable lyrics. That would be my fault. But a haricut?

And we weren't watching “South Park” or “Tosh.O.” We were watching a show called “Who Was Jesus?” What marketing genius decided that a large number of sexually unsatisfied women would be watching that show on that channel? Brilliant.

Some minor changes would make a major difference in protecting our kids from unnecessarily inappropriate content over the airwaves.