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Middletown Transcript
  • Christmas shopping season starting early at Décor by Moore's

  • It's still technically summer, but Décor by Moore's is already rolling out its Christmas merchandise.
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  • School is underway.
    The professional football season has just begun.
    And although it's still technically summer, one local business has already started stocking merchandise for the Christmas shopping season.
    "I know there are some people out there who are going to groan and say it's too early for Christmas," said John Moore, the co-owner of Décor By Moore's – a nearly one-year-old interior design shop at 500 N. Broad St. "But a lot of what we have to offer is for decorating your house during the holiday season, so we're getting our inventory out now so customers can pick up some really unique pieces before December gets here."
    To help showcase his array of eclectic, hand-picked holiday decoratives, Moore has opened up a new Christmas-themed room in his 3,000-square-foot shop, in addition to adding festive flourishes to the store's existing rooms, which include tropical, Tuscan and contemporary themes.
    Some of the Christmas items currently on display in the store include Karen Didion collectible heirloom Santas, Santa Claus wine bottle holders, posable elves, treetop angels, jewelry boxes, candles, candle holders, ornaments, stockings and artwork.
    "We really try to look for things that are artistic, well-made and different from what you might find anywhere else in the area," Moore said. "Our goal is to keep it exciting and fresh, and I think there's something here for everyone's tastes and price ranges."
    Décor By Moore's is a partnership between Moore, who also owns Moore's Cabinet Refinishing, and Elena Jackson, the owner of Elena's Broad Street Florists, which shares an entrance with the interior design store.
    "We'll have been here for a full year as of the week before Thanksgiving and the response from the community has been great," Moore said. "We have a sign out front that says, 'Stop in and be amazed' and people tell me that's exactly what happens when they visit us for the first time. They're amazed."
    Décor By Moor'se might best be known, however, for the large metal elephant and giraffe sculptures outside the store.
    "They definitely got a lot of people talking when we first got them," Moore said. "They come from a Pennsylvania-based company called Zaer Ltd. International and the elephant, for instance, is one of only 10 in the world."
    Moore said the giraffes will soon be put up for auction as part of a fundraiser to help the nearby Everett Theatre replace its marquee.
    "In their place, we're planning to put a 12-foot-tall metal horse out front," he said. "We've had a lot of people asking about it and I think it's going to grab a lot of attention, and might even make a great Christmas present for the horse lover who has everything."
    Page 2 of 2 - Décor By Moore's is currently open from 9 a.m. to 5 p.m. Monday through Saturday, although hours will be extended into the evening, with the store remaining open seven days a week, after Nov. 1.

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